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 Cult of MacRead Leander Kahney's latest commentary about Apple and Mac News in Wired.com's Cult of Mac Blog, including Mac, Mac Pro, MacBook, iMac, iBook, Mac mini, iPod video, iPod nano, iPod shuffle, iTunes, iPhoto, iPhone, Apple TV, OSX, Steve Jobs, and Macworld. http://blog.wired.com/cultofmac/ другие подписчики этой ленты также читают >> |
- Pure Digital Claims it Will Sell Unlocked iPhones
If you're among the many people in the United States who either can't use AT&T/Cingular or choose not to use the carrier's services based on negative experiences, take heart -- there still might be a way to use an iPhone...If you're among the many people in the United States who either can't use AT&T/Cingular or choose not to use the carrier's services based on negative experiences, take heart -- there still might be a way to use an iPhone without the company's blessing. The iPhone ships in four weeks. And though Apple is officially keeping the device exclusive to AT&T for five years, never underestimate the black market for unlocked phones.
According to Ars Technica, Pure Mobile is now claiming it will sell unlocked iPhones for an undisclosed (read: EXORBITANT) rate almost as soon as the devices hit the market. As a T-Mobile user, this is very heartening news, but I can tell you there is no way I'm going to spend $1,000 or more for an iPhone. Maybe when the iPhone nano hits in two years, and someone unlocks that...
Anyone willing to take the unlocked plunge?
Technorati Tags: iphone, unlock
Pete Mortensen - Steve Jobs Switches Back to New Balance
Steve Jobs is a reverse switcher! He's switched back to New Balance sneakers after a couple of token months wearing Nike. Could his Nike + iPod deal be in trouble? Via Engadget.
Steve Jobs is a reverse switcher! He's switched back to New Balance sneakers after a couple of token months wearing Nike. Could his Nike + iPod deal be in trouble?Via Engadget.
lkahney - Large Gallery of "See-Through" Powerbook Screens
Remember that video years ago of the "transparent" Powerbook screen? Someone has compiled a gallery of photos demonstrating the same principle. There's an odd beauty here. Check it out. Fun 4 Amdavadi Gujarati Via Digg. Technorati Tags: powerbookRemember that video years ago of the "transparent" Powerbook screen? Someone has compiled a gallery of photos demonstrating the same principle. There's an odd beauty here. Check it out.
Via Digg.
Technorati Tags: powerbook
Pete Mortensen - Tide iPod Plays Tunes, Fights Stains
I think we have a nominee for ugliest -- or prettiest? -- iPod ever, courtesy of a bizarre promotion that Procter & Gamble is running to benefit the people of New Orleans. If you buy an ugly Tide t-shirt for...I think we have a nominee for ugliest -- or prettiest? -- iPod ever, courtesy of a bizarre promotion that Procter & Gamble is running to benefit the people of New Orleans. If you buy an ugly Tide t-shirt for $10, you can win an iTunes gift certificate or a bright orange, Tide-branded iPod. A nano, from the looks of it. No word on whether they'll also brand you forehead with Tide.
Vintage T-shirts from Tide.com
Via Kristofer Brozio.
Pete Mortensen - Hello Again, 'Hello.' Apple Leads Ad Revival
Interesting article in the New York Times today about the resurgence of the world "Hello" as an ad tagline. Apple has a long tradition of using the word dating to the original Mac, so it's only fitting that they've revived...Interesting article in the New York Times today about the resurgence of the world "Hello" as an ad tagline. Apple has a long tradition of using the word dating to the original Mac, so it's only fitting that they've revived it for the iPhone, but this is a bigger trend, as reflected in the creepy "Hello, Delicious" ads for Level Vodka:
"Advertising being an annoying, interruptive medium, 'Hello' is kind of a nice salutation, a friendly way of introducing yourself," said Lee Clow, chairman and chief creative officer at the TBWA Worldwide unit of the Omnicom Group who has long worked for Apple.
That's one way to view it. You know what I think it is? It's Thursday, that's what it is.
Pete Mortensen - Jobs Says Gore Can Be Next President
Never one to pull a punch, Steve Jobs recently told Time Magazine that Al Gore can win the 2008 presidential election if the pro-environmental Apple board member wants to:"If he ran, there's no question in my mind that he would...Never one to pull a punch, Steve Jobs recently told Time Magazine that Al Gore can win the 2008 presidential election if the pro-environmental Apple board member wants to:
"If he ran, there's no question in my mind that he would be elected," said Jobs, referring to Gore. "But I think there's a question in his mind, perhaps because the pain of the last election runs a lot deeper than he lets most of us see."
I have to assume that last sentence is humor. No one has ever seen Al Gore express emotion about the election, ever. Any pain at all would be the first anyone has seen. What do you think -- is the world ready for America's first iPresident?
Via MacNN.
Pete Mortensen - Apple's 5-year Deal With AT&T is Annoying, Strategic
Just in case anyone still had doubts about Apple's commitment to AT&T as the exclusive carrier of the iPhone, wonder no longer: USA Today reported that Apple will be married to AT&T for FIVE YEARS. FIVE YEARS! To put that...Just in case anyone still had doubts about Apple's commitment to AT&T as the exclusive carrier of the iPhone, wonder no longer: USA Today reported that Apple will be married to AT&T for FIVE YEARS. FIVE YEARS! To put that in perspective, that's the same amount of time between the introduction of the original iPod and the release of the clip-on model of the Shuffle.
And while this announcement is thoroughly irritating to me (I use T-Mobile...grumble, grumble), it might prove strategic for Apple. Click through to read why.
Handset exclusivity is a mixed bag in the U.S. market these days. Almost any phone, bar a tiny handful, will eventually make its way to all four of the major carriers. It's a slow process, but it happens. The carriers play off each other, and the prices of the phones go lower and lower, harming the perceived value of the the actual handsets. Just ask Motorola how this worked with the RAZR.
So by really committing to one carrier, Apple creates tremendous value for AT&T by giving them an unbelievably premium offering that only they may carry, and they also preserve value for Apple by ensuring that the iPhone never becomes a $29 device with a commitment to a two-year plan. This can allow Apple to hold more tightly to their user interface, feature set and design in a way that working with the big four would not.
This deal is an outright declaration of war on the other mobile carriers, nothing less. If you thought Apple only had it in for Palm and RIM, you have another thing coming.
What I still can't tell is how much this deal pertains to the exact phone Apple will roll out at the end of June. The company is prohibited from making a CDMA version of the iPhone during the five-year period, but I still don't see details that speak about exclusivity of future models. I can only assume that AT&T thought of that and we won't see unlocked iPhone nanos on the market in two years, but I guess we can keep hoping.
This does confirm one more thing, to my mind, however: It will be less than an hour after launch that people start selling allegedly unlocked iPhones on eBay at prices well above $1,000. Within a week, someone will have the iPhone running on T-Mobile networks.
Apple drives me nuts sometimes, and rarely so much as with this announcement. But let's face facts: I couldn't afford an iPhone until at least late 2008 regardless (the whole wedding thing), and I can't leave my current carrier until then, either. It was a long shot either way.
Still, it leaves me with a quandary: I'm desperate for a good smart phone, and I absolutely can't stand the user interfaces of Treos, BlackBerrys or Sidekicks. What's a nerd to do? Buy a Nokia N95?
Pete Mortensen - Awkward AT&T CEO Gives iPhone to University President -- Awkwardly
Cingular/AT&T Wireless CEO Stan Sigman's 5 minutes of flop sweat hit the lowest point of the otherwise stunningly executed iPhone launch. Amid smooth presentations by the best of Silicon Valley, Sigman did his best to kill the mood with the...Cingular/AT&T Wireless CEO Stan Sigman's 5 minutes of flop sweat hit the lowest point of the otherwise stunningly executed iPhone launch. Amid smooth presentations by the best of Silicon Valley, Sigman did his best to kill the mood with the utterly uninteresting announcement that Cingular had become AT&T's mom or something. It was kind of hard to follow. I wasn't paying close attention.
And just as Sigman caused the thunder to fizzle out during the iPhone launch, he's done it again, becoming the first person to publicly gift the iPhone. He's apparently a graduate of West Texas A&M University, and he gave the commencement lecture this year, lamely pulling out an iPhone as a gift for the university's president, Dr. O'Brien.
Man. At this pace, Sigman's going to start pre-announcing Apple products. You'd best give him the talk, Steve.
Stan Sigman gifts iPhone at West Texas A&M [YouTube]
Via TUAWTechnorati Tags: iphone, stan sigman
Pete Mortensen - Get a Mac on 'South Park'
Yep, we just jumped the shark. Time to move on, Apple. YouTube - South Park Mac vs. PC Via Digg. Technorati Tags: get a mac, South Park
Yep, we just jumped the shark. Time to move on, Apple.YouTube - South Park Mac vs. PC
Via Digg.
Technorati Tags: get a mac, South Park
Pete Mortensen - Great 2001 iPod Image From TUAW
Great visual joke from TUAW. Link.Great visual joke from TUAW. Link.
lkahney
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