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- Amazon Brings Kindle Software to the Mac
It’s been teased for a fairly long time now, but Amazon finally released its Kindle companion software for Mac, as of yesterday. To date, the Kindle application has only been available for Windows machines, which has made it slightly harder for Mac users to organize and manage their Kindle collection.
Kindle for Mac also offers e-reader features, so you can access all of your e-book purchases, download and read them right on your computer. It’ll also sync the furthest location read with all Kindle devices registered to your account if you want, so that you can continue reading on your Kindle, iPhone or Mac without missing a beat.
Not yet present in the current version of the software is the ability to make and edit notes, highlight portions of the text and conduct full-text searches, but these are all planned for a later update, according to Amazon. Future versions will also let you click on images to zoom in to see a larger version, and to rotate it if you wish. One feature that is present is the conveniently-placed “Buy a Kindle” link found in the Help menu. Subtle, Amazon.
The application also lets you manage your Kindle and make purchases in the Kindle store, although for both of these functions it actually just kicks you over to Amazon’s web site in your default browser. In fact, the Mac software really isn’t much more than a bare-bones e-reading application. Not that that’s a bad thing, but I’m wondering why exactly it took this long to get the software out there.
The answer is probably that Amazon didn’t really have a good enough reason to until the iPad came along. Up until that point, drawing a link between a free iPhone app and a free Mac app to display content that Amazon was originally taking a loss on selling didn’t make much sense. The Kindle itself — the hardware — was the key to success, and it’s pretty easy to chuck that altogether when you’ve got the other two.
Amazon must’ve seen the writing on the wall following the iPad announcement, and realized that joining the company would be considerably more productive than attempting to beat it at this point, and so decided to cover all Mac-based platforms instead of just partially serving Apple customers. Will it pay off in the long run? We’ll have to wait and see how well Apple tolerates iBookstore competitors when the iPad hits store shelves early next month.
Related GigaOM Pro Research (sub req’d): Evolution of the e-Book Market
Переслать - iGroups: Apple's Welcome to the Social
An interesting patent of Apple's relating to a social networking app surfaced recently. Dubbed iGroups, the app aims to solve the pitfalls of traditional social networks, like Facebook, that require users be a member before being able to participate. Instead, iGroups creates a virtual social network based on proximity.
To set the scene, imagine a casual weekend enjoying drinks at a bar. Your device would be able to detect others nearby and allow for easy communication by the tools already built into your device: SMS, email or by phone. If you're a Mac user, you could loosely term this as Bonjour for your iPhone.
A Network Of Proximity
The idea of a network based on proximity is intriguing considering the technology built into mobile devices that can help facilitate this. Bluetooth and Wi-Fi, for instance, both allow for discovering new devices that are within range. But the problem arises when a user leaves. If they are out of range, they are excluded from the network.
iGroups attempts to solve this issue when it first detects other users. At this point, the devices exchange a token (or handshake, if you will). These tokens are tagged. If there happens to be a trusted source at this venue, for example, like a wireless access point or perhaps a website setup for this purpose, devices can exchange tokens with it. Before this gets too technical, let's agree to call the trusted source "Wilma."
This accomplishes two important things. The first is that Wilma can match or correlate tokens to determine groups and their members. When my device approaches and exchanges tokens, Wilma now knows what group I’m part of and similarly, I’ll know other group members that have checked in with Wilma. This process allows the network to grow by allowing its users to infer other users through this daisy chain process. Further, tokens can be exchanged through a variety of mechanisms: Wi-Fi if available, Bluetooth if desired or even 3G. By supporting all of these, it becomes much easier to visualize a realistic image of the network and prevents the network from being stifled because users are not exchanging tokens by just one method that not all devices may support.
The second important goal that this serves is solving the issue of users leaving range and thus losing the whole social networking aspect. If a user interacts with Wilma either at the event or afterwards (through something similar to MobileMe, perhaps), the user can see the entire group. Even if they are just uploading exchanged between Fred and their self, the inferring process described earlier will allow the rest of the network to be recreated. As Fred moves on and continues to exchange tokens, even after our user has left, they are still connected to the same event and will appear as part of the group. Mac users? Think of this as being similar to Smart Folders. The group "knows" who its members are by this process of exchanging tokens, even if not all of the users are present at the same time.
It's worthwhile to mention that any sort of implementation of such a technology would of course be completely optional and protect the privacy of users if they did not wish to participate. Further, the patent sheds light on the fact that the tokens themselves do not contain information that would identify any particular user or device. Merely the tokens act as a way to tag an association with a specific group.
Still, the idea of creating these virtual social networks on the iPhone is appealing. In some regards, there are applications on the market that attempt to deliver similar functionality, like Loopt. However, as mentioned earlier, these solutions still require users to have an account with them which can be problematic if you meet someone and want to exchange information but they are not a member of Facebook or LinkedIn. Instead of waiting for them to sign up and register a profile, iGroups solves the whole problem faster.
This definitely isn't Apple's first foray into patents on social interactions, but none of them have seen the light of day. With rumors of iPhone 4.0 around the corner, however, perhaps there is a substantial social component waiting to be unveiled. What do you think about the potential of iGroups?
Переслать - Race to Launch Day: The Story of an iPad Case Maker
Every major Apple product launch tends to follow a pattern that many of us have just accepted. Long lines, constrained supply and lack of accessories are all common for the launch day. But with the release of the iPad right around the corner, one company dared to follow Apple's advice to the world. Instead of the frustrating experience of buying a new iPad and not being able to get a quality case for days or even weeks, Hard Candy Cases will be ready to deliver on day one — and all it took was just thinking different.
A visit to Hard Candy's website quickly reveals that its iPad cases will ship this month, ahead of the launch for the device itself. Digging deeper, these cases are not just generic cases that happen to fit the general size of the iPad, but quality cases that snugly fit Apple's multitouch wonder. So how did the company pull off quality products on such an amazing timeline?
It begins with the resolve of Tim Hickman, the CEO of Hard Candy Cases and founder of Speck Products, another popular accessory manufacturer. In the traditional manufacturing process, Apple would release technical documents (or the manufacturer could measure the physical device itself) to provide precise measurements for manufacturers. The next step is the expensive and sometimes lengthy process of setting up the tooling equipment to produce cases. It's easy to see why accuracy is important. As a result, its not until a period of time after the product is released that the bulk of cases begin to enter the market. Hickman's solution was to engineer the cases in such a way that if the final device was a millimeter or so different than anticipated, specially designed bumpers inside the case could be adjusted to provide a snug fit. From a business perspective, Hard Candy Cases was able to start the tooling process weeks ago. From a consumer perspective, that means cases will be available sooner rather than later.
But Hickman didn't stop there. In a move that is strangely reminiscent of Steve Jobs himself, a little over a month ago the CEO flew to China to persuade factory workers to work through the Chinese New Year and focus on manufacturing his product. After four weeks of sleepless nights, sheer madness and a fight to the finish, Hickman’s chartered 747 delivered 18,000 Bubble Hard Sleeve cases to the U.S. Another 7,000 will be delivered before the iPad's launch on April 3.
Hickman's purpose behind this isn't to simply be the first on the market for the sake of being first. With iPad pre-orders numbering in the hundreds of thousands, the iPad opens the door for a huge market of third-party accessories and that can mean some serious profits. Hard Candy Cases, while a figurative new kid on the block, isn't a stranger to this though. With revenue of $150,000 in its first month of operation, Hickman's company has already captured the attention of the industry. With prominent exposure in the Apple Store and the resolve of its CEO, Hard Candy Cases is poised to provide some serious competition to other popular case manufacturers, like Belkin, Speck and Incase.
If you've already pre-ordered your iPad, check out some Hard Candy Cases' products so your iPad will be protected from day one. If you've used any of their other products, let us know what you think!
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