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- Like iPhone, iPad ad premieres at Oscars
Filed under: iPad
Talk about big premieres. Like it did with the iPhone and its "Hello" ad, Apple used the Oscars as the platform to debut its iPad commercial. The ad, set to the background of The Blue Van's "There Goes My Love," shows the iPad being used in a variety of ways: viewing a movie, reading an eBook, displaying photos, editing an iWork document and viewing email among them. The ad follows Apple's recent announcement that pre-orders for the device will be accepted beginning March 12, with shipments slated for April 3.
Here's a link to the ad at Apple's site. The ad is also embedded in the second half of this post.
As we noted on Twitter earlier, Apple chairman Steve Jobs was spotted on the red carpet before the awards... maybe he brought his iPad with him.
TUAWLike iPhone, iPad ad premieres at Oscars originally appeared on The Unofficial Apple Weblog (TUAW) on Sun, 07 Mar 2010 21:38:00 EST. Please see our terms for use of feeds.
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iPhone - Steve Jobs - Apple - Academy Award - Unofficial Apple WeblogПереслать - Talkcast reminder: Oscar night show 10pm ET
Filed under: TUAW Business, Podcasts
It's the biggest night in show business, but just in case you're not caught up in the Hollywood horse race (go Hurt Locker!) you're welcome to join Mike Schramm and I for our Sunday night Talkcast, as we dive into all things Mac, iPhone and iPad.
This week, of course, the big news was the announcement of the on-sale date for Apple's newest platform and the teaser of Steam for Mac, but there's also a lot coming up at the Game Developer's Conference over the next few days; we'll preview it with you. As always, your calls and questions help us make the show the best it can be.
To participate on TalkShoe, you can use the browser-only client, the embedded Facebook app, or the classic TalkShoe Pro Java client; however, for maximum fun, you should call in. For the web UI, just click the "TalkShoe Web" button on our profile page at 10 pm Sunday. To call in on regular phone or VoIP lines (take advantage of your free cellphone weekend minutes if you like): dial (724) 444-7444 and enter our talkcast ID, 45077 -- during the call, you can request to talk by keying in *8.
If you've got a headset or microphone handy on your Mac, you can connect via the free Gizmo or X-Lite SIP clients; basic instructions are here. Talk with you then!TUAWTalkcast reminder: Oscar night show 10pm ET originally appeared on The Unofficial Apple Weblog (TUAW) on Sun, 07 Mar 2010 19:00:00 EST. Please see our terms for use of feeds.
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TalkShoe - Facebook - Apple - TUAW - IPhoneПереслать - Macworld UK estimates iPad pricing, late April availability in the Blighty
Filed under: iPad
Our English-speaking friends across the pond have been anxiously awaiting pricing and availability dates for the iPad. Macworld UK's Nick Spence notes that both the Wi-Fi and 3G models will be available in late April, meaning that developers in the UK who want to get their hands on an iPad earlier may have to consider flying to the US on April 3rd.
Spence reported that Australia, Canada, France, Germany, Italy, Japan, Spain, and Switzerland will also see the iPad shipping in late April.
Based on the exchange rate for both the US Dollar and UK Pound Sterling, Macworld UK estimated the following prices for the iPad models:
- iPad Wi-Fi: £417 (16GB); £500 (32GB); £584 (64GB)
- Wi-Fi + 3G: £526 (16GB); £610 (32GB); £693 (64GB)
TUAWMacworld UK estimates iPad pricing, late April availability in the Blighty originally appeared on The Unofficial Apple Weblog (TUAW) on Sun, 07 Mar 2010 17:30:00 EST. Please see our terms for use of feeds.
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Canada - Australia - Wi-Fi - Italy - AprilПереслать - Gameinformer: Portal 2 confirmed for Mac, Steam on the way for May
Filed under: Gaming, Multimedia, Rumors
Scans from the April 2010 issue of Gameinformer have confirmed that Portal 2, the sequel to Valve's wildly popular and critically acclaimed game Portal, will be released in fall of 2010 for the Xbox 360, PC, and Mac (as reported on MacRumors). No, your eyes do not deceive you: Portal 2 is coming to the Mac this fall.
More on the Valve front: TUAW reader Jason let us know that Gameinformer's April 2010 issue also confirms a May launch of Steam for the Mac. This was rumored several weeks ago based on some WebKit & Mac-specific content in the Steam beta, and pretty well locked in by Valve's viral leaks of Mac-themed 'reimagined' advertisements last week. (The final one is a bit of a give-away... read the copy.)
"There is an article on page 22, News, 'Mac Gets Its Steam On' - Valve preps May launch on Apple platform," Jason tells us. He also says the article itself states, "Valve will start a beta program this spring, with a full launch targeted for May [...] If you already have a Steam account but want to use it on your brand-new Macbook, for instance, your Steam keys will still work."
That last part is pretty huge; from the sounds of it, if you already bought PC versions of games on Steam, you won't have to pay again to download Mac versions of the same games. That should be a huge relief to Mac gamers who've been booting into Windows to get some gaming done.
We haven't been able to confirm this reader tip, so if any of you have access to the same issue of Gameinformer and can confirm what Jason's told us, let us know in the comments.TUAWGameinformer: Portal 2 confirmed for Mac, Steam on the way for May originally appeared on The Unofficial Apple Weblog (TUAW) on Sun, 07 Mar 2010 16:30:00 EST. Please see our terms for use of feeds.
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Apple - Macintosh - Steam - Valve - PortalПереслать - The Reader's View: Best of your feedback, comments and opinions
Filed under: Odds and ends, TUAW Business
The Reader's View is our weekly roundup of some of the most upbeat, thoughtful, or just plain nice comments that have been published by TUAW readers. This week, we have discussions of Apple keyboards, Wi-Fi extenders, the iPad (no big surprise there...), Apple's stock price, and iPhone programming languages.
To begin with, reader efinkGr had a comment for Sang Tang's post "Mac 101: Going Commando with Command-key shortcuts in Mac OS X," saying "You know i wish they never got rid of the apple icon on the command key. I miss it :'( "
That prompted some research on my part, which pointed out that the Apple icon was on most Apple keyboards for the better part of 20 years simply because those keyboards could be used either with Macs or the Apple II family of computers.
David Winograd's interview with Roland Saekow of BearExtender is still grabbing attention from TUAW readers like Scott, who noted that "due to the Art Deco designs of the buildings here in South Beach we find it's difficult to get wireless range because of the thick cement walls that much of the area was built with... In my testing (with the BearExtender n3) I found that I was able to see 20 more wireless networks than my Airport card in a 2009 MBP just from where the MBP sits everyday...and going out into the world makes it even better."
According to Michael Grothaus's recent post, analysts at the Gartner Group believe that the iPad will "change the entire PC ecosystem." Reader Talobab provided some great insights in this response -- "The reason this will be a "Game changer" (and you have no idea how I hate that term) is because they are NOT trying to make a full computer out of the tablet. Tablets have never and will never be a good size AND have the same power as a desktop or notebook. The computer manufacturers don't make the notebooks as large as they are just for fun, they need to be that big to have the computational power that's required to be a truly multifunction device.
The issue for the tablet is making a machine that operates quickly and effectively AND does enough to make the majority of users happy. Apple understands that and is taking a shot at it. They have made an extremely responsive device that covers a lot of ground. The question is does it cover enough ground. That question won't be answered for at least a year, but considering all the applications under development (including Office BTW), it certainly looks like it has quite a chance."
TUAW Reader John K. also joined the chorus, noting that "Instead of focusing on the iPad's form factor we should be focusing on its User Interface. Apple now has a consistent "touch" user interface on their iPod Touch, iPhone and iPad products. No one else has anything close to that level of OS integration between form factors.
More importantly, Apple is gambling that users will find their touch interface to be the NATURAL way to compute. If you've ever seen a small child or a senior citizen pick up an iPhone and just use it, you'll know what I'm talking about. While hardcore activities would continue to be done on the more traditional notebook/desktop interface, the "touch" interface would become the DEFAULT way people do what they do now (and where they do some things that they cannot do as well now)."
When AAPL hit an all-time high stock price last week, Mike Rose noted that headline writers had to scrounge their thesauri for 'stratospheric' synonyms. Reader Izzy reflected the thoughts of many of us when he said "I wish I had bought it when it was $4 in the dark [chairman John] Sculley days." We feel your pain, Izzy...
Finally, reader Chris I. took our post about the revMobile development environment for iPhone being fast and simple to heart, and he wrote his first iPhone app in about an hour. Chris says, "Using the pre-alpha, I wrote my first iPhone app last night in a leisurely hour, and it's on my iPhone's home page right now. Without compile-at-build, this app can't be submitted to the app store just yet, but the speed with which it came together is astounding. It's a stack (Hypercard/SuperCard/Revolution project) on the iPhone.
(Disclosure: I've used this programming environment continuously, in one incarnation or another, from 1988 to today. It began after reading Dan Goodman's Hypercard book cover-to-cover before we even brought the Mac II home from the store. Your results may vary... But it's not a hard language to learn.)
RunRev also has a web plugin to run stacks on web pages, and a web host offering that allows the websites themselves to incorporate the language server-side. Their goal of "deploy everywhere" is shaping up nicely..."
That's it for the week. Many thanks to all of you who have spent the time to leave your constructive comments.TUAWThe Reader's View: Best of your feedback, comments and opinions originally appeared on The Unofficial Apple Weblog (TUAW) on Sun, 07 Mar 2010 13:45:00 EST. Please see our terms for use of feeds.
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iPhone - Apple - Unofficial Apple Weblog - iPod Touch - Mac OS XПереслать - Take your cute pills: Apple kitteh is a furry little Mac fan
Filed under: Humor, Odds and ends, MacBook
It's Sunday, a time for reflection, reading the Sunday comics, and looking at pictures of cute kittehs!
TUAW Reader Brian sent us a link to one of his favorite sites, The Daily Kitten. On March 6th, the kitten of the day was a little sweetheart named Lyra, who has learned at a young age that Apple is the brand to reach out to. Lyra's not quite as famous as my 15 year-old Tortoiseshell cat Ruby, who has joined me on TUAW TV Live, but she's certainly a lot cuter (sorry, Ruby!).
Enjoy these photos of Lyra! One, two, three... awwwwwwwwwwww!
TUAWTake your cute pills: Apple kitteh is a furry little Mac fan originally appeared on The Unofficial Apple Weblog (TUAW) on Sun, 07 Mar 2010 11:00:00 EST. Please see our terms for use of feeds.
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Apple - Macintosh - TUAW - Unofficial Apple Weblog - LyraПереслать - reMail may be reIncarnated as it goes open source
Filed under: iPhone, App Store
Several weeks back, we noted that Google had acquired reMail, and had placed founder Gabor Cselle and others from the reMail team on other Google projects. The reMail app distinguished itself from the iPhone's built-in Mail.app in several ways:
- It could download all of your emails in a way that takes up a much smaller footprint than in Mail.app on the iPhone.
- Its search feature is much faster than Mail.app, and is accompanied with niceties such as autocompleting the names of your contacts, remembering your past searches, and text mark up matches in your search results.
- And lastly, reMail's search is full text, unlike the header search like in the Mail.app.
Though reMail is no longer being offered in the App Store, we may see its likeness spring up in other ways in future apps. As had been rumored shortly after the acquisition, reMail is now open source. Its source code now lives at the Google Code and is available for your viewing here. By making reMail open source, Gabor Cselle hopes that those interested in "making email-related apps can use reMail code as a starting point."
TUAWreMail may be reIncarnated as it goes open source originally appeared on The Unofficial Apple Weblog (TUAW) on Sun, 07 Mar 2010 10:00:00 EST. Please see our terms for use of feeds.
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App Store - iPhone - Google - ReMail - Gabor CselleПереслать - Another iPhone video conferencing rumor surfaces
Filed under: Rumors, Video, iPhone
There's been many rumors pointing to the possible inclusion of video conferencing in the next-gen iPhone -- everything from faceplate photos to code embedded in the iPhone SDK itself has set off our rumor radar. This latest rumor from site Redmond Pie tends toward the weaker end of the spectrum as far as evidence goes: UK mobile provider O2 has listed "Video Calls" as a "Key Feature" of the forthcoming iPhone, with pricing for video calling listed as identical to standard phone calls.
Note that third-party sellers regularly advertise features for Apple's products well in advance of their actual release based on a "best guess" approach without any verifiable foreknowledge of the devices -- Best Buy's recent page update listing i7 processors for the upcoming MacBook Pro update is a perfect example -- so this latest update from O2 by no means confirms the presence of video conferencing capabilities in the next iteration of the iPhone. It's merely one more rumor to add to the stack we've built up so far. One thing is certain: given all the rumors that have been swirling around already, which will surely accelerate over the next few months, if the next iPhone doesn't have video conferencing capabilities in it, the internet rage is going to be pretty profound.TUAWAnother iPhone video conferencing rumor surfaces originally appeared on The Unofficial Apple Weblog (TUAW) on Sun, 07 Mar 2010 09:00:00 EST. Please see our terms for use of feeds.
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iPhone - Videoconferencing - Apple - MacBook Pro - Best BuyПереслать
Новинки каталога интернет-супермаркета SoftKey - самого популярного в Рунете продавца софта.
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