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- The falling price of the iPhone
Filed under: Analysis / Opinion, Apple Financial, Apple, iPhone
The NYT's Bits blog has a post up by Matt Richtel that has some interesting info on the numbers behind iPhone sales. Richtel has analysts saying that the iPhone is selling so well that, based on volume alone, Apple can sell the iPhone at a loss, and come out on top. They can even cover all those rebates Jobs is giving out to people who bought the iPhone early.
Not really surprising, of course (especially not about the rebates-- Apple wouldn't have done it if they couldn't afford it). But it is a reminder that Apple is no longer playing the computer game. They're playing the cell phone game now, where you sell the hardware cheaply (relatively cheaply, anyway), and make it all up in the subscription. Richtel's analyst says AT&T is likely paying Apple $360 an iPhone in subscription payments over the two year contract.
And that means that the iPhone's price definitely isn't done dropping yet. Considering the iPhone's manufacturing costs have been estimated at less than $300 (and that's earlier this year-- they have likely dropped since), it's very feasible that Apple may eventually do what most cell phone manufacturers eventually do: give away their cell phones for free with a service plan. It definitely won't happen by Christmas (although another price drop may come even before then-- every day of experience Apple has making iPhones makes them cheaper to produce). But eventually, either Apple or even AT&T will be able to eat the cost of the phone entirely, just to hook users into a two year contract. Within a year, we may see a free iPhone.Read | Permalink | Email this | CommentsКомментарии к сообщению:
http://www.tuaw.com/2007/09/19/the-falling-price-of-the-iphone/#comments - NBC to offer content, DRM via NBC Direct
Filed under: Analysis / Opinion, Video, iTunes
The latest news in the NBC/Apple battle? NBC is going to make their own iTunes. With blackjack! And women! In fact, forget the blackjack and the women-- they're calling it "NBC Direct," and a brand new player (not available on Mac for a little while, go figure) will be used to download and play television shows just as soon as they finish airing on television.
Sounds cool, right? What's the catch? The player is NBC only, and heavy DRM in there keeps it from playing anything else at all, including that scary "stolen copyrighted material." If you're going to use their player, you'll have to watch their shows, or else. I'd make a prediction that someone will hack it to play other stuff, but frankly, who cares. If NBC wants to go play in their own (non-Mac pool) let 'em, I say.
They also say that, in the future, they may even offer download-to-own, rental, and subscription business models. If only there was a well-designed, very established and compatible, widespread piece of software out there that let them easily do that right now. Oh well. Good luck, NBC. Say hi to Tina Fey for me, and tell her I'll see her on bittorrent.
[via MacRumors]Read | Permalink | Email this | CommentsКомментарии к сообщению:
http://www.tuaw.com/2007/09/19/nbc-to-offer-content-drm-via-nbc-direct/#comments - Ask TUAW: Automounting a network drive, iPhone flash memory, XMP photo metadata and more
Filed under: Features, Tips and tricks, Troubleshooting, Ask TUAW
Last week's Ask TUAW prompted an avalanche of questions, so we're going to have to pace ourselves. For this episode we'll tackle questions about auto-mounting a network drive, sending email across an internet sharing Mac, wearing out iPhone flash, using Adobe XMP photo metadata in Windows and OS X, monitoring bandwidth usage and more.
We'll get to more questions in the near future, but please leave suggestions and new questions in the comments.Read | Permalink | Email this | CommentsКомментарии к сообщению:
http://www.tuaw.com/2007/09/19/ask-tuaw-automounting-a-network-drive-iphone-flash-memory-xmp/#comments - TUAW + iPhone turns your loved ones into pirates
Filed under: Hacks, How-tos, iPhone
Arrrr, me hearties. A TUAW exclusive for your iPhone today (since it be Talk Like a Pirate Day). Download a copy of Pirate.app onto your iPhone and you're ready to turn any landlubber into a true Pirate. (A package should be available through Installer.app by the time this post goes live.)
Launch the app, aim the camera at a loved one, and tap Stop. This stops the preview and freezes the picture. If you don't like it, tap Start to go back to a live preview.
After freezing, arrange the props -- pirate hat, mustache, beard and parrot -- as you wish. Then tap Snap. The iPhone captures your work and creates a new email photo enclosure for you to share with loved ones.
Shiver me timbers! Now that's a good reason to keep the iPhone a semi-open platform!
Update: Dread Pirate Gregg writes in to let us know that he is responsible for the Apple and Crossbones I found in the TUAW archive.
Read | Permalink | Email this | CommentsКомментарии к сообщению:
http://www.tuaw.com/2007/09/19/tuaw-iphone-turns-your-loved-ones-into-pirates/#comments
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